GEO GUIDES
Practical GEO guides
Turn scattered source material into an outline you can write from: one core argument, a section structure, the points each section carries, and an explicit gap list. No invented research data, quotations, or case studies — missing evidence becomes an item to supply. The guides in this section are free to read, with no expiry.
Writing a Content Outline: Skeleton Before Flesh
A three-layer outline — claim, support, evidence — written before the draft. The one-thing-per-section test, ordering by reader comprehension, and when to scrap the outline and start over.
Methodology source: Aggarwal et al., GEO: Generative Engine Optimization (KDD 2024, arXiv:2311.09735) — evidence and cited sources work, keyword stuffing is negative; benchmark results vary by content, no outcome promises.